Two magazines published by Aude rewarded in Konkurs Biuletynow Firmowych 2011
„BIROmaniak” and „Farmacja i Ja” were rewarded in this year Konkurs Biuletynow Firmowych (Custom Publishing Awards) organized by Agape.
„BIROmaniak”, a magazine of Grupa Żywiec, got first award in Internal Bulletin category. It received 192,65 points from 200 possible. Jury rewarded „BIROmaniak” for its goal, image, language, text edition, visual attractiveness, graphics, print and binding. In External Bulletin category jury rewarded USP Zdrowie monthly „Farmacja i Ja”. Rewarded graphic was published in article titled „Sercu na ratunek” in May issue.
Both magazines were rewarded also at Szpalty Roku – awards organized by Stowarzyszenie Prasy Firmowej. „Farmacja i Ja” received first award in External Magazine category in 2010 and 2011. „BIROmaniak” known as „Piwny obiektyw”, won the first award Złote Szpalty in 2010.
The peculiarity of „BIROmianiak” is that it shows achievements and activities of a company from workers' perspective. In this way, „BIROmianiak” implements the idea „people helping other people” and proves that there's a human behind every product and campaign.
„Farmacja i Ja” is the most popular specialist magazine for pharmacists. It can be found in almost every pharmacy in Poland. 92% of pharmacist are regular readers of „Farmacja i Ja”, 88% pharmacy owners and managers treat it as a source of knowledge – shows researches conducted by SMG/KRC in summer 2010.